The Future of Outbound: Humans Welcome
Find out how AI is reshaping SDR teams, not replacing them
Welcome everyone to India’s first newsletter made for the SDR teams, with the single mission of helping them work smarter, faster and make them 10x SDR. 10 Times better, 10 times the money (ok that’s a distant future and topic for another time)
Let’s dive into today’s hot topic, and before that a quick poll.
Imagine if finding new customers was like playing a super cool video game where you have the best cheat codes. That's what it's like when sales teams start using AI. Instead of guessing who might want to buy something, AI helps point you right to them. It's a bit like having a super smart robot buddy that can tell you where the treasure is hidden.
Did you know? When sales teams use AI, they can find over 50% more people who might want to buy from them, and it costs them a lot less money to do it. That's pretty awesome, right?
Jenny's Adventure with AI: From Zero to Hero
Let's talk about Jenny, who used to spend all day trying to guess who might be interested in what she's selling. Then, she started using AI and began finding the right people much faster, like having a map that shows exactly where the gold is buried.
This story isn't just about robots doing our jobs; it's about robots helping us do our jobs better. Jenny's not out of a job because of AI; she's become a superstar at her job because of it. And that's the future we're heading towards, where people and AI work together to do amazing things.
The Planet of the 10x SDRs
In the future, salespeople will be ten times more effective, thanks to AI. Imagine sending the perfect message to the perfect person at exactly the right time. Jenny's routine transformed dramatically:
Before AI: 10 hours juggling tools for list creation, contact information validation, and crafting a 4-step sequence.
After AI: Just 30 minutes to achieve the same results using tools like clay.com.
Navigating the New World: AI and Sales, BFFs Forever
AI is now a key helper for salespeople, taking care of the repetitive tasks so they can focus on their strengths—connecting with people. Getting comfortable with AI is similar to learning to use a new tool: start with the basics and gradually try more advanced features as your confidence grows. Offering teams clear and practical training can make AI seem less daunting, enabling them to use this technology effectively.
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Why Sales Is Still a People Game
Despite the progress in AI, the essence of sales hasn't changed: it's about building relationships. AI can manage data and send messages, but it can't match the warmth or understanding of talking to another person. Think of it like giving a thoughtful, handpicked gift versus a general gift card. Sales teams should use AI to give them more time for real conversations, not to replace these interactions. This approach helps create lasting impressions that technology alone can't achieve.
Jenny's New Role in an AI-Powered Sales World
Introducing AI doesn't reduce the importance of sales roles; it shifts their focus. Freed from routine tasks by AI, salespeople like Jenny can spend more time on creative thinking and forming deep connections with clients. This change not only makes their work more enjoyable but also allows them to make a bigger impact, transforming simple sales into strong, ongoing relationships. Viewing AI as a support tool, not a replacement, opens up a future where sales teams can achieve greater success.
Watch us build a List for outbound in minutes.
AI: The Mind-Reading Assistant
Think of AI as your personal assistant who knows your customers better than they know themselves. This means you can tailor your messages so well, your customers will wonder if you're reading their minds.
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Would love to hear your views.